Decision Gate 6

Project Leaders review performance data to inform future decisions. If yes, continue offering and supporting Freeware until a pre-determined date or milestone to revisit Decision Gate 6. If no, decide if Freeware requires new enabling technology (re-initiate Invention Phase II), new conceptualization (re-initiate Discovery Phase I) or simple abandonment — promote accomplishments through continued KT activities.

Project leaders review performance data to inform future decisions. If yes, continue offering and supporting Freeware until a pre-determined date or milestone to revisit Decision Gate 6. If no, decide if Freeware requires new enabling technology (re-initiate Invention Phase II), new conceptualization (re-initiate Discovery Phase I) or simple abandonment — promote accomplishments through continued KT activities.

Note: The NtK Model for Freeware contains Stages, Steps and Gates that may vary across the five sub-categories, as described in the five columns below.

Freeware Fee App Freemium/>$5 Free  DIY Fee DIY/Training
Rarely performed Fundamental if depending on this as a revenue stream.  Otherwise it's always intended, but very rarely implemented Essential as part of the plan to convert free users to premium services. This can also include upping the ante on free services to thwart encroachment by competition Rarely performed Essential as part of the plan to advertise/ inform past subscribers on new materials and resources. This can also help improving positioning relative to other training delivery methodologies