The 16th Annual Saxon Graham Lectureship on Fri., March 31, featured UB alumnus Brian King, PhD '10, MPH '06, director, U.S. Food & Drug Administration Center for Tobacco Products, on "The Hitchhiker’s Guide to Tobacco Product Regulation: Promise and Peril in an Increasingly Complex Landscape."
As director of the Food and Drug Administration’s (FDA) Center for Tobacco Products (CTP), King is responsible for assuring that CTP accomplishes its public health goals and for operationalizing the Center’s vision and mission as it implements the Family Smoking Prevention and Tobacco Control Act. He has worked for nearly two decades to provide sound scientific evidence to inform tobacco control policy and to effectively communicate this information to key stakeholders, including decision makers, media and the general public.